Meaning of 策划
Definitions from CC-CEDICT.
- to plot
- to scheme
- to bring about
- to engineer
- planning
- producer
- planner
How to use 策划
策划 is used for organizing events, campaigns, shows, and also for plotting something bad. As a noun it can mean the planner or planning role, as in 活动策划 (huódòng cèhuà) event planner. Example: 这次晚会是她策划的。(Zhè cì wǎnhuì shì tā cèhuà de.) She planned this party.
策 (cè) means a plan or strategy, as in 政策 (zhèngcè) policy, and 划 (huà) means to plan or mark out, as in 计划 (jìhuà). Put a strategy together with marking out the steps and you get 策划: carefully planning how something will happen.
Common mistake: Learners often read 划 as huá here, but in 策划 it is fourth tone huà, the same as in 计划 (jìhuà). The second tone huá is for rowing, as in 划船 (huáchuán).
策划 in example sentences
Real sentences from the Tatoeba project, with pinyin and English.
Stroke order for each character
Open a character for its meaning, components and more words.
策 cè · to urge · 12 strokes
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
划 huá · to row · 6 strokes
- 1
- 2
- 3
- 4
- 5
- 6
Related words
Words that share a character with 策划.
| 计划 | jìhuà | plan; project |
| 划船 | huáchuán | to row a boat; rowing; boating |
| 规划 | guīhuà | to draw up a plan; to map out a program; a plan; a program |
| 划分 | huàfēn | to divide up; to partition |
| 政策 | zhèngcè | policy |
| 策略 | cèlüè | strategy; tactics; crafty; adroit |
| 决策 | juécè | strategic decision; decision-making |
| 对策 | duìcè | countermeasure for dealing with a situation |
| 划算 | huásuàn | to calculate; to weigh (pros and cons) |
| 筹划 | chóuhuà | to plan and prepare |
| 计策 | jìcè | stratagem |
| 鞭策 | biāncè | to spur on; to urge on |
Questions about 策划
What does 策划 mean?
策划 (cèhuà) means "to plot; to scheme" and is used as a verb.
How do you write 策划?
策划 is made of 2 characters: 策 (12 strokes), 划 (6 strokes). That is 18 strokes in total.
Is 策划 an HSK word?
Yes. 策划 is on the HSK 6 vocabulary list of the HSK 3.0 standard.
How is 策划 written in traditional Chinese?
In traditional characters, 策划 is written 策劃.
What is the difference between 策划 and 计划?
计划 (jìhuà) is the everyday word for a plan or to plan anything, like a study schedule. 策划 suggests deliberate, creative or strategic planning of an event, project or scheme, often by a professional.
Does 策划 always have a negative meaning like plotting?
No. It is neutral and very common in business and media, such as 策划一个广告 (cèhuà yí gè guǎnggào) to plan an ad campaign. The negative sense appears only with negative objects, like 策划阴谋 (cèhuà yīnmóu) to plot a conspiracy.